Prairie Coneflower

Prairie Coneflower (Ratibida columnifera) is a cheerful, long-blooming native Texas wildflower that produces distinctive yellow petals surrounding a tall, reddish-brown central cone. Blooming from late spring through fall, it provides an abundant nectar source for butterflies, native bees, and other pollinators while its seeds feed songbirds later in the season. Exceptionally heat- and drought-tolerant, Prairie Coneflower thrives in full sun and poor, well-drained soils, making it an excellent choice for wildflower meadows, pollinator gardens, and water-wise landscapes. Its carefree nature and extended bloom season make it one of the easiest and most rewarding Texas natives to grow.